What is Sojern?
Sojern is a data-driven marketing platform specifically designed for the travel industry. It serves hotels, attractions, destinations, airlines, and various travel brands. The platform assists these businesses in reaching potential travelers and engaging with them effectively through online channels. Travel marketers use Sojern to gain insights into traveler behavior and identify target audiences for their campaigns. They can activate and optimize multichannel advertising efforts to drive demand and convert customers. The platform also helps them engage travelers and build loyalty through connected guest experiences.