What is SmartCommerce?
SmartCommerce provides technology that connects digital content and experiences to retail products and purchase options. It is used by brands and partners to make their media, websites, and other digital touchpoints shoppable, aiming to convert shopper interest into actual retail purchases. The platform offers solutions for managing product availability and guiding shoppers. Brands and partners use SmartCommerce to create shoppable media and commerce-ready websites. They can connect shoppers to products that are actually in stock across various online and local retailers. The platform helps optimize purchase paths, route shoppers to relevant options, and protect demand when product availability changes by suggesting in-stock alternatives. It also provides data to improve commerce performance.
