What is LiveIntent?
LiveIntent is a people-based email marketing platform that serves brands and publishers. It provides advertising technology to help these organizations connect with audiences directly within email environments. The platform focuses on resolving user identity to enable more relevant and effective communication strategies. Marketers and publishers use LiveIntent to drive sales and increase revenue through targeted advertising. They can use solutions for identity resolution, native ad placements, and monetization strategies within their email campaigns. This allows them to deliver addressable advertising and scale their email inventory.