What is Cision?
Cision is a media monitoring and intelligence platform designed for public relations and communications professionals. It provides solutions to track media mentions and gather insights from various sources. The platform aims to support corporate communications, brand reputation management, and public sector communications. Professionals use Cision for media monitoring, instant insights, and reporting on their campaigns. They can conduct journalist outreach, manage social listening, and distribute press releases. The platform also assists with investor relations, content production, and digital content amplification.